sub-cultures communities fandom brands creators sub-cultures
Join Our Community


sub-cultures communities fandom brands creators sub-cultures
Join Our Discord

The premier Culture Operating System for creators, brands and fandom to launch into Web3.

No borders, no rulers, just people creating stuff together. The richest, most accessible experience - on the blockchain or elsewhere - for both creators and collectors.

Shaping Web 3.0 into the largest culture multiverse.

We connect artists and fans through storytelling, experiences, and community building. All with a single pass. A nifty backpack in which you put NFT goodies from your adventures in art, music, gaming, and entertainment in the multiverse.


Fan communities, influencers and facilitators coexist to create meaningful network effects for our partners on Discord and Web2 communities.

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We invest in projects with underlying subcultures and communities. Seed to Series A funding. Apply for funding, if you have an NFT project and want to receive funding.



Bridging the gap between offline and digital culture, we help design, distribute and market NFT projects. Going beyond the basics, we help build communities by leveraging the power of storytelling and narratives.


We handhold projects through their tech, tokenomics and legal challenges.

Meet the team

Tooling partners from successful Polygon and Ethereum NFT drops.

Video & Audio Streaming Solution
1 million minutes in the last month
NFT Gated Streams made easy
Cope Studio
Development & Design solutions
Design & Development for
  • Flipkart
  • Team Liquid
  • Adidas Prada
  • Coinbase
Create NFT utility + Blockchain Integration
Live events with NFT experiences
Eth Denver,SXSW, NFTNYC, Coinbase, Weekender
NFT utility
Unstoppable Domains
Identity Partner
Provide subsidised domains to partners and community

IP Partners

Why us?

We connect fans to their favourite artists and IPs through digital assets.

We help unlock IP through storytelling, community and technology.

We are incubated by Polygon.

Genesis pass //coming soon//
A genesis pass to unique access and experiences that range from a tap on a touchscreen to fully immersive metaverses.

Our team

Mairu Gupta

Mairu Gupta leads the entertainment DAO incubated via Polygon where he's responsible to build the Web3 ecosystem for the media and entertainment industry globally. The DAO is focused on getting early to mid stage startups off the ground through early stage investments, strategic advisory and a strong Web3 network of partners.

Previously, Mairu led the digital business for Sony Music in India, driving revenue, digital partnerships, strategy and content for SAARC markets. Prior to that, he was leading the media & content distribution business for the NBA in India. This was a high growth role across product, content, media distribution, marketing and revenue.

Earlier in his career, he's spent 8 years in advertising, where he launched early stage advertising startups including the digital agency Jack in the Box, SapientNitro's India play and worked with various advertising agencies such as Rediffusion, Saatchi & Saatchi among others.

Mairu Gupta
Mira Torff
Erin Ekstrom Bothman
Davis Vetrovs
Ruben Herwitz
Maren Calzoni
Mairu Gupta
Mairu Gupta
Mairu Gupta